Roughneck is the intelligent sales engine built for oilfield service companies. It puts the right information in your hand the moment you need it: who is drilling, who to call, what to say, what to quote and when to go back. Permits, operators, wells, your own customers, your quotes and your calendar, all in one place on your phone. Less time digging. More time selling. More work won.
Roughneck gathers what an oilfield salesman needs from the state records, your own customer list and every call, quote and signature, and hands it to him the moment it matters. The result is simple: more calls that land, more quotes that get signed, and a sales team that hits its number.
Every account shows where you stand and the one question that moves it forward. You price the jobs you can win and stop chasing the ones you cannot.
Every call logged in a tap, every quote out, every signature back, all in one place. You know where the month stands without building a spreadsheet.
State permits and well transfers, operator phone numbers, your own customers, quotes, contracts, events and your calendar. One app instead of ten tabs, three spreadsheets and a notebook on the dash.
Before you dial: why he is on your list and how to open. On the call: the answer to his pushback. After: the next date, set for you.
Big type, one tap, and it works with no signal and catches up when you have bars. If you can send a text, you can run it.
Nothing to type up at night and no report to fill in for anybody. The work you already do is the record, so the hours go to the customer.
Here is how it works, in nine steps: from the first filing on an operator to the signed contract and the handshake at the next event.
Every night Roughneck reads the state's own filings in your states: new permits, well transfers, operator changes, with the well behind each one. Every morning Today opens like a front page: the biggest move from last night, who made it, and which of those operators nobody in your shop has called yet.
Value: The job, before it is bid. You call first, with the filing in hand.
31 filings overnight in your states. 9 of those operators have never heard from your shop.
Your best accounts did not come from a filing. They came from a yard, a safety meeting, a man who changed companies. Paste your list in any order, straight from your phone's contacts, a spreadsheet or an email signature. Roughneck sorts it, matches the names already on the state record, and puts every account to work: the first question, the next date, and an alarm the day that operator's wells move. What you import is yours.
Value: Your existing book gets the same engine as a fresh filing, from day one.
Phone contacts, a spreadsheet, an email signature. Any order.
2 are on the state record. Their well alarms switch on when you save.
Every account gets one number: how well you know it. Roughneck checks the nine things a veteran closer checks before he prices a job, and a tenth where we know what the operator needs to put you on its vendor list. Is there work. Do they buy what you sell. Who decides. Is the window open. Each one reads For, Against or Not yet, and every Not yet comes with the exact question to ask on your next call. When it says Know enough, you price it.
Value: No more guessing where you stand. You price the jobs you can win.
Ready to price.
The filings in your states post tonight. Your competitors read them too. Calling first opens the door. Knowing the account better, and being the better company to work with, wins the work and keeps it.
Request access→Every call runs on three screens. Before you dial: why he is on your list today and how to open. On the call: one line at a time, big enough to read in the truck. After: one tap for how it went, and the next date sets itself. The follow-up text is written for you.
Value: More calls, better calls, and nothing to type up tonight.
Example Operating LLC · J. Walker, drilling manager
✓ Next call set: Thursday, 9:00
Logged. Nothing to type tonight.
Todd is your oilfield expert riding shotgun. Walk out of the meeting, tap the microphone and say what happened, the way you would tell your boss on the drive back. Todd turns it into the call log, the meeting and the next step, in your own words. One tap and it is on the account.
He pushes back. Tap what he said and the answer is on your screen before the silence gets long: the objection handled, the play that fits this operator, and the negotiating move a twenty-year closer would make. Built from his own record, not a script from somebody else's industry.
Value: The right words while he is still on the line.
The move: say his objection before he does. The trap: arguing about work he already gave out.
Built from this operator's own record. Another angle is one tap.
Your own quote and contract generator. The customer, the operator, the contact and the job are already filled in. Pick the unit, type your rate, and it is ready to send. When he signs, the quote becomes the contract. When the work is done, the field ticket comes straight off the same lines.
Value: A professional quote in minutes, and a contract that matches it to the line.
Example Operating LLC · Kingfisher County · contact on file
Pick the unit. Type the rate. Ready to send.
The customer gets a secure link and signs on his own phone. Your salesman never signs for him. His signature closes it: the quote becomes the agreement, the account moves to My Customers, and the next date is on the calendar.
Value: Signed the day he says yes, on his own phone.
With The Handshake: fingerprinted, with a code anyone can check.
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Checked at roughneckcrm.com/verify.
Your next contract, signed on his phone this week. Built only for oilfield service.
Request access→Winning the account is half the job. My Customers keeps it: a visit log and a clock from the last time you were there, the next job and its mobilization date, MSA and rate-sheet dates before they lapse, and an alarm the day your customer sells wells or takes on new ones. You track the gifts and the birthdays too. That is what puts the soul into the relationship and keeps the connection real.
Value: Customers who stay, and a warning before a competitor gets in.
You heard first. The call is on Up next.
Deals in this patch close at the clay shoot, the golf scramble and the crawfish boil. The Events tab puts every oilfield event in your states in one list: the date, the town, the price, and the button to register. See which of your accounts are sponsoring, pick who you mean to find there, and Today reminds you the morning of.
Value: You show up where the next contract starts, with the right names on your list.
The nine steps are the spine. These are the things a seller in this patch asked for, built into the same app.
Every well on a customer’s permits carries its status off the record: permitted, drilling, completed or plugged where the state publishes it, and fracked from FracFocus in every state. You see which permits turned into work.
Win a quote and Roughneck asks when you are out there. Each job carries its wells, the signed quote behind it and the expected mobilization date, on your calendar with an alarm.
Their office, lunch, on location or your yard, today or any day before. The visit clock runs from the last time you were in front of him.
Tap any meeting, call back or step to mark it done, move it to another day, or delete it if it went on by mistake.
A quote or contract you made somewhere else, as a PDF or a photo. Keep it on the account and chase it. With The Handshake, make it signable on your Roughneck paper.
In house or a consulting firm, with the firm’s contact, phone and office. Typed once, picked from a list after that, and shown at the top of the card.
Where we have it, the operator’s card shows what it takes to get on their vendor list: the network and the grade. It counts in the read as a tenth check, and when you are cleared, the opener says so.
Your networks, grades and the dates that expire, kept in Settings. Owners and sales leaders get the alarm three weeks before a date runs out.
Your calls, visits, notes, the people you added, your customers and your quotes, as spreadsheets, any time. On for the owner and the sales leader; the owner can switch it on for reps.
Nothing here is included, and nothing here is charged for until you ask for it.
Send the quote as a secure link. Your customer opens it on his own phone and signs it there, and you countersign. The signed document is encrypted, carries a digital fingerprint and goes out under your brand and logo. You both keep the same copy, and either of you can type its code in later to check it is the one that was signed. If you want, the signer confirms who he is with a photo ID before he signs. Without The Handshake, Roughneck gives you a quote and a signature. With it, you have a record of what was agreed.
The deal was always done on a handshake. This one comes with a record neither of you can lose.
Tell Todd and he'll log it, where it belongs. Come out of the meeting, tap the microphone on Today and say what happened: who you saw, what they said, when the next meeting is, what you owe them. Todd reads it back as a log, a meeting and a next step. One tap and it lands where a typed log would land, in your words. If something is unclear, Todd asks one question at a time, as buttons to tap. Nothing is typed.
The recording is turned into words and then deleted. Only the words are kept.
The answer comes back while you are still on the call, with the filing and the date behind it, so you speak from his own record instead of a script. It never names a price and never commits you. Where the record has nothing solid, it hands you a question to ask instead of a claim to make.
Needs at least one state that is alerting. The filings are what it reads.
How fast a new filing gets a call. Which counties have filings nobody has touched. Quotes sent, quotes signed and how long each one took. The year's target, with every signed quote counted against it. Every number comes from a call placed, a quote sent or a signature received, never from a field somebody typed.
A number a salesman types about his own week is a number he can make up. Dispatch only counts what happened.
The oilfield network, the big CRMs and the data houses, side by side with Roughneck. Buy every one of them and the seller still has no telephone number, no officer’s name and nothing for the call. Roughneck has all three, on his phone, before the job exists.
RoughneckCrudeLogicHubSpot, Salesforce, Pipedrive, ZohoWellDatabaseEnverus
The service company's seller, before a job existsThe whole oilfield: workers, operators, vendors, job seekersAny sales team, any industryAnalysts, engineers, operatorsOperators, service companies, investorsYes, fifteen states, twelve alertingYes, eleven states, county alertsNoData, no territoryYesYes, where the state publishes itNot shownNoNot shownNot publishedYes, where the state publishes itNot shownNoNot shownNot publishedYesNot shownNoNoNot shownYesNoNoNoNoYesListed on its Team tierHubSpot and Pipedrive yes; Salesforce as an add-onNoNoYesNot shownE-sign; no identity check shownNoNoYesNoNoNoNoYesNoNoNoNoNoRig contractor: yesNoNot shownBothTwo states todayYesNoYesYesOur edge is why the oilfield opens Roughneck at six in the morning.
Each column is what that product’s own page or product showed on 8 October 2026: crudelogic.app, hubspot.com, salesforce.com, pipedrive.com, zoho.com, welldatabase.com, enverus.com. “Not shown” means we looked and did not find it. Product names belong to their owners. Roughneck is not affiliated with any of them.
Built only for oilfield service companies, and every shop is set up by hand. Priced per shop, plus $75 a month a state. Ask, and your number comes back in writing within about 12 hours. Built for one salesman alone, so it pays off even if nobody else on the team opens it.